Senior Manager, Digital Solutions

Company: Horizon Therapeutics
Location: Mount Prospect
Posted on: May 25, 2023

Job Description:

At Horizon Therapeutics, we define success by the number of lives touched, lives changed, and lives saved. Our global biotechnology company is made up of agile, out-of-the-box thinkers with a focus on delivering breakthrough medicines to those living with rare, autoimmune, and severe inflammatory diseases. This is the heart of our global mission. Start a career that enables you to live up to your potential and help others live up to theirs. Join us.
The exceptional support we provide patients and communities equally extends to our employees. We offer industry-leading and award-winning benefits, compensation and rewards programs that positively impact all areas of our employees' personal and professional lives.
Position Summary:
The Senior Manager, Digital Solutions will focus on managing key initiatives to advance our organization's digital maturity. This position will infuse digital expertise across multiple areas of the organization where the opportunity is greatest to drive the business forward looking through the digital lens. The focus will include working with both U.S. and International teams ensuring innovative technologies and new processes are leveraged globally. Additional areas of opportunity will be continually identified.
Responsibilities:

• Champion digital maturity across the organization and seek opportunities for growth
• Execute and optimize digital marketing strategy including Web, Email, and Media for international brands in international markets collaborating with local marketing teams
• Execute digital marketing strategic plans for internal strategic partners advancing their people, process, and use of technology to become more efficient and effective
• Form and maintain strong partnerships cross-functional business partners including product marketing, corporate communications, IT, Sales, Sales Training, Medical and Access
• Manage internal and external partners on day-to-day program execution and optimization of digital properties and programs, ensuring all drive toward strategic goals.
• Maintain ownership of the quality and consistency of digital standards as required
• Collaborate with medical, regulatory, and legal reviewers to ensure all developed digital tactics are aligned with Horizon's standards
• Monitor digital spend and budget process, including monthly reporting on forecast vs. actual
• Manage marketing analytics, insights, and optimizations for as needed for digial initiativesStay on top of changing digital behaviors and trends and regularly communicate opportunities and insights
  Qualifications and Skills Required:
  
  • Bachelor's degree business or related field. MBA a plus
  • Prior health care marketing experience required, experience in advertising/communications agency experience a plus
  • Rare/Orphan disease marketing experience a plus
  • 5+ years of relevant work experience managing effective digital initiatives and media campaigns. HCP digital experience a plus
  • Knowledge and experience of HCP marketing outside of the United States
  • Understanding HCP specific media channels
  • Experience managing paid advertising programs and budgets
  • Knowledge of data analysis and ability to use data to make recommendations and drive decisions
  • Understanding of pharmaceutical regulatory requirements and the impact on digital marketing strategies and execution
  • Ability to successfully manage multiple projects and resources concurrently on time and on budget
  • Comfortable and energized operating in a fast-paced environment
  • Professional, proactive demeanor
  • Strong interpersonal skills
  • Excellent written and verbal communication skills
  • Requires approximately 10-20% travel
    Our Values
    
    • Transparency: We value collaboration. Trusting teach other and tackling tough challenges can make a powerful difference.
    • Accountability: We do what's right for our patient communities through quality decisions and owning our successes and failures.
    • Growth: We fiercely innovate and evolve to better ourselves, our communities and our patients.
      These three values come to life through our five Leadership Expectations that apply to all Horizon employees
      
      • Enterprise Mindset: Look beyond one's team, brand or function to see the broader company and external perspective
      • Exhibit Intellectual Curiosity: Seek to understand what you do not know; ask the right questions of the right people and sources
      • Ensure Accountability and Courage: Step up to address difficult issues and hold self and others accountable to commitments
      • Embrace Diverse Perspectives: Welcome others with a respectful attitude; integrate diverse perspectives into ways of working
      • Develop Talent: Provide feedback, coaching and mentorship to help others be more effective in their role
        At Horizon, we know that disease does not discriminate. We embrace the bold ideas of one another, foster a sense of belonging, and value inclusion. We attract and develop diverse talent because we believe that when people from different backgrounds and life experiences come together, we make lives better.
        Horizon intends that all qualified applications are given equal opportunity, and that selection decisions be based on job-related factors. We do not discriminate based on race, color, religion, gender, sexual orientation, national origin, age, disability, veteran status, or any other characteristics protected by law.

Keywords: Horizon Therapeutics, Mount Prospect , Senior Manager, Digital Solutions, Executive , Mount Prospect, Illinois